Marketing Manager

Marketing Manager

Medical Devices

 The Opportunity

• Fannin is seeking an experienced Marketing Manager to own and lead the marketing strategy for its medical devices portfolio in Ireland. This is a hands-on, player–manager role with full accountability for strategy, budget, execution, and results. The role offers genuine ownership, close collaboration with Sales and suppliers, and the opportunity to shape commercial growth.

Principal Duties and Responsibilities:

• Develop and own the marketing strategy and annual marketing plans aligned to commercial objectives
• Manage the marketing budget, ensuring prioritisation, ROI, and performance tracking
• Lead and develop two direct reports (Product / Portfolio Marketing and Digital Marketing)
• Act as a player–manager, remaining hands-on in key launches, campaigns, and initiatives
• Lead product and portfolio marketing across the lifecycle, working closely with supplier principals
• Partner with Sales teams to enable effective selling through tools, training, and campaigns
• Generate, analyse, and interpret marketing and commercial data to guide decision-making and demonstrate impact

Experience & profile:

• Strong marketing experience within medical devices or related healthcare sectors
• Proven experience creating and delivering marketing strategy and managing budgets
• Deep sectoral knowledge and strong understanding of clinical and procurement environments
• Comfortable working cross-functionally with Sales and supplier partners
• Strong analytical capability, with the ability to turn data into actionable insight
• Proven people manager with a player–manager mindset

Other Information:

Other

• Title commensurate with experience (Marketing Manager or Head of Marketing)
• Role offers significant autonomy, influence, and visibility

• Competitive salary and benefits package

Please note although the above is a description of the requirements of the role, as stated in your contract of employment, you may be required to carry out other reasonable duties as the Company may require from time to time.

Please note that all Vital Healthcare staff work within quality management systems and that all the above will apply to the product portfolio.

Vital Healthcare is an Equal Opportunities Employer.